Californien meets Baden-Württemberg
Prof. Johann Tomforde is a keynote speaker at the EVENT on January, 27th 2022
“Emerging ZEV Industries: Innovation and the Go To Market”
Prof. Tomforde:
……..When we talk about „Next generation Leisure Mobility“, we need to understand what are the social and political challenges we have that are affecting mobility in general
– The Paris Agreement on the Climate Action Plan 2050,
– the degree target, has set ambitious goals for the transport sector in particular.
– cyber attacks, data breaches and “dieselgate”, a lack of trust in companies and industries
– Increasing awareness for climate protection & sustainability as well as
– Air Pollution/fine dust discussion changes consumer behavior
– Increasing requirements with respect to resources & eco-balance of prodcuts
– the ever increasing gap between rich and poor
– the Digital transformation leading to changes and disruption of business models
………